Welcome to Powderthreads, your premier online destination for premium ski and snowboard apparel inspired by the legendary powder snow of Japan, affectionately known as JAPOW. Our shop is dedicated to providing fans of Japanese snow with top-quality gear that reflects the unique thrill and excitement of skiing and snowboarding in this powder paradise.

At Powderthreads, we're passionate about the JAPOW lifestyle and the sense of adventure it embodies. Whether its reminiscing of dreamy turns in sleepy Nozawa Onsen, amazing pow filled tree runs in Hakuba, the top gates in Niseko and Hokkaido or the waist deep JAPOW of Myoko, we`ve got you covered. That's why our collection is carefully curated to blend style, performance, and innovation, ensuring you look and feel your best as you carve through untouched snow and explore the breathtaking terrain of Japan's renowned ski resorts.

Our apparel is more than just clothing – it's a reflection of the camaraderie, spirit of adventure and fun that defines the mountain community! If you're hitting the slopes of Niseko, Hakuba, or Myoko, our premium hoodies, tees, and accessories are designed to keep you comfortable and stylish from first chair to last call.

Join us at Powderthreads and discover why we're the go-to destination for fans of JAPOW everywhere. With fast shipping, easy returns, and top-notch customer service, we're here to help you gear up and make the most of your winter adventures. Shop now and experience the magic of JAPOW with Powderthreads.